personal side note: Moody’s was a major reason that Marc and I decided we could live in Truckee for so long. When we first moved to town we were missing the big-city-like food experience and just in the nick of time Moody’s opened up and we were lucky enough to experience the first soft-opening tasting night – it was a revelation. And Moody’s soon became a second home. Now, that Mark has opened Campo we have even more reason to get back to our second home in Truckee as often as we can.

We designed the logo, stationery, helped with menus and designed and programmed the website. This site allows the client to blog, embed videos, post all press, as well as edit all content throughout the site. It’s a custom WordPress design that we created, providing an affordable way for Campo to manage their site as often as they need.

Apart from building a beautiful place to be and cooking delicious food — Campo, at just nine days in, is building a brand that transcends their look and product. This recent blog post from the chef/owner is testament to their commitment to creating a long lasting relationship with their customers. By listening, adapting, and being transparent in that effort, they endear themselves to their immediate and extended community in the short and, more importantly, the long term. I am so proud to be a part of the Campo community.

Listening: Eeyore’s Playlist

Our client created what may be the best tasting sauce in the world. I should preface this by saying that I love Sriracha “Rooster Sauce” a little more than the average person but, probably on par with your average foodie. And now, SASO… it pretty much blows that chicken out of the water.

SASO‘s first product to launch is SASO brand Chile Pequin Hot Sauce – a sauce that frankly, until I ran out, I was putting on pretty much everything I ate. We are so thrilled to be a part of this!! We designed the logo, the packaging and the website/blog/store. We wish Matt all the success in the world with his amazing sauces!

And a 4th of July Saso Mary? Don’t mind if I do!

Listening: Radiohead

Our intention for the campaign is to create a bond between spectators & skaters – to turn spectators into fans as well as to establish Texas Rollergirls skaters as serious athletes and local celebrities.

Listening: Ladytron

We were very excited to be a part of this project from logo to website to packaging:

Listening:  Deer Tick

So, if you live in Austin or will be in town on any of the dates above – come see me skate! Buy your tickets now!

Listening: Tennis

The direction from Kim was: HOT ROD. FLAMES… But, with a new take on it. Can I just tell you how much I love working with Dude Girl!? Granted we have worked together for years and years, but, the trust and mutual respect makes for such a pleasant and happy work relationship and you can see it in the end product!

My new take was to simplify and make the flames be almost secondary. I contrasted the organic sweeping curves of the flames with a color-block layout for the pieces. The colors have a bit of a sock-hop, vintage inspiration which I love.

The Hot Rod Kit isn’t for sale yet – it’s being unveiled at INTERBIKE this week – but, get on the email list so that you’ll be notified of all new stuff!

Listening: The Black Keys

Meet Penny:

Though Penny Lane (yes, that is her real name) is a person, she is as wise as an owl when it comes to Quickbooks. She’s a certified QB expert and is about to unveil a new, online, interactive tutorial system. The rest of the corporate identity, stationery and website, also designed by us – BlaseDesign – is coming soon.

Listening: The Black Keys

Fifty Fifty Brewing Company is dear to our hearts. Way back in the day, BlaseDesign named the company, among many other projects to get them up and running. The owners left their smarty-pants careers in Sacramento to make great beer and live the life they had only dreamed of in the mountains. Inspired by the idea of living a killer, more balanced life we came up with “FiftyFifty”. It has a nice ring to it and also refers to a snowboard trick – not a bad coincidence for a ski-town restaurant/brewery.

After years of winning international awards for their beers they have finally decided to bottle the stuff. The first one is Donner Party Ale. We opted for a classic, but, rich and colorful design that focuses on the name and the icon-graphic that we created for each beer.

And there are more labels coming soon:

We are honored, as ever to be a part of this company’s journey. And love filling our bellies each time we head back to town.

Listening: School of Seven Bells

Listening: The Cults

Scrape Myrtle. Doesn’t that name just give you chills? Well, it should. This Austin lady is a Texas Rec-N-Rollergirl. As speedy as she is stylish on the track. And I am honored to say, a friend of mine.

I designed a couple logos for her helmet… and she put it up for a vote.

FYI: A vote is a DESIGNERS’ NIGHTMARE… talk about design-by-committee!

So, all of you loyal BlaseDesign followers. Go to her website NOW and vote. You’ll know which one to vote for… yes – there IS a right answer.

Oh wait, you can’t read that??

It says “Vote (d).”

Listening: Watch Out For Rockets

UPDATE: Mr. Blase is apparently partial to (c) and knows how to hack the system. So, we may have a fight on our hands!